Black Market Miniatures Holiday Sale: 15% Off New Figures

Black Market Miniatures' Holiday Campaign: A Case Study in Miniature Marketing Black Market Miniatures (BMM) executed a highly successful holiday marketing campaign in December 2025, combining a 15% discount with the launch of several highly anticipated new miniature figurines, including "War Cry," "Transfigured Fulgrim," and "Unbroken." This wasn't a simple sales promotion; it was a strategic move designed to boost sales, increase brand visibility, and attract new customers. This case study analyzes the elements that contributed to its success and explores potential future trends in the miniature figurine market....

February 24, 2025 · 3 min · 583 words · Terri Goldberg